Advertising. It’s not what it used to be.

So there I was the other night, enjoying a cocktail with a friend while our wives talked about the kids, or something like that. The conversation, as unfortunately and usually does, turned to our professions.  We chatted about his work in investment banking and bond trading.  It was extremely interesting, but I really have no idea what he was saying and still don’t know to this point. Then we talked about my work in advertising. Advertising is fascinating, right? You know, funny television commercials, million-dollar media buys, celebrities and three-martini...

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