The first step is the same for each and every new client: a discovery session, where we get to know you and you get to know us. We discuss everything from communication styles and structure to budgets and goals. We learn what’s worked in the past and what your vision is for the future.
From there, our team gets to work on the strategy and planning to present back to you. We understand getting to the heart of target audiences and excel at translating the strategy to meet those audiences where they are across all mediums. The planning document that we create for you is a thing of wonder that will serve as a roadmap, detailing monthly placements, plans, and budgets.
Once the plan is in place, the creativity we infuse into the entire process makes the difference in reaching your audiences. Working with our incredible creative team, we ensure all of the assets being used are brand-centric, eye-catching, and impactful.
And then everything launches. (WOO!)
Now, it’s time to dig into data to find the insights that will optimize the campaign, ensuring you are getting you to where you want to be. We track, we test concepts, and we evaluate those results to provide optimization strategies and tactics that allow the ideas to work.
Communication is key throughout our relationship with you. We pride ourselves on the close relationships we develop with our clients. We believe regular updates and availability lead to better results. Get ready to have your personal advertising expert on speed dial.