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The King Agency

Capital City Comfort Solutions

REBRAND

Capital City Heating and Cooling outgrew their original name when they began offering more services than a typical HVAC company. So, we developed a name and brand that  went beyond the typical with a bold visual language inspired by the staff’s approachability and the quality of workmanship.

The King Agency HVAC rebrand for Capital City Comfort Solutions

CHALLENGE

In a crowded field of well established competitors a relative newcomer needs to simultaneously stand out and communicate trust.

SOLUTION

Vintage type treatments, color palettes and graphics that hearken back to a long gone era of pride in blue-collar work gave a feeling of longevity.

The King Agency HVAC rebrand for Capital City Comfort Solutions

RESULTS

The King Agency HVAC rebrand results
The King Agency HVAC rebrand results
The King Agency HVAC rebrand results
The King Agency HVAC rebrand results
The King Agency HVAC rebrand results
The King Agency HVAC rebrand results
Capital City Comfort Solutions - Collateral Design
Capital City Comfort Solutions - Social Media Marketing
Capital City Comfort Solutions - Collateral Design
Capital City Comfort Solutions - Brand Guidelines
Capital City Comfort Solutions - Supporting Graphics
Capital City Comfort Solutions - Website Design

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