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The King Agency

The Power of Marketing in Mergers and Acquisitions

marketing and mergers

Over the past few months, we’ve seen our long-term clients Capital City Comfort Solutions, McGeorge Toyota, and Touchstone Bank go through successful acquisitions. That got us wondering, in the fast-paced world of mergers and acquisitions (M&A), where does marketing fit in? Can great marketing help shine a spotlight on a company looking to be acquired?… Continue reading The Power of Marketing in Mergers and Acquisitions